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Babies. Parents. Community!  Babywearing groups around the world do incredible work introducing new parents to the joys of baby carriers.  We invite you to join us in an international fundraiser to benefit 60 of the world’s top babywearing groups.

Together with thirty-six of our amazing retailers worldwide (scroll down to see who!) we are thrilled to announce the Sakura Bloom Spread the Love Benefit.

Here’s how you can join in to Spread the Love and Win Big:

Purchase a $10 Spread The Love ticket. Each ticket enters you into a drawing to win one of thirty-six $100 gift certificates donated generously by our participating retailers—a total of $3,600!

All proceeds from the benefit will be used to provide each babywearing group with a silk Sakura Bloom sling for their lending library of baby carriers.

Tickets will be on sale February 1-14 and winners will be announced on Wednesday, February 17.

And….there’s a bonus! The babywearing group with the most tickets purchased in their name—just enter your group’s name in the comments box at checkout—will receive an entire wardrobe of Sakura Bloom slings!  What is a wardrobe of Sakura Blooms?  A big package from us containing our full range of linen and silk slings!

Buy a ticket or two (or as many as you’d like!) and show your support for babywearing groups here, there, and everywhere!

The ABC Kids Show in Las Vegas is the place to be September 13-16!   Be sure to add Sakura Bloom to your map and come visit us in Booth #414.  Our eco-friendly booth itself is always as big a hit as our slings!booth1The entire booth is made of recycled materials—reclaimed wood for the frame and tables, paper made from recycled yogurt containers for our photographs, and wood from old wine barrels for our chairs. A 100% eco-friendly booth that is just gorgeous! Seeing all of our linen and silk slings against the dark wood of the booth is really something. As pretty as the slings look in photos, seeing them in person, feeling them, and trying them on takes it to another level entirely!

Want to save time at the show?  Fill out our wholesale application before you go to familiarize yourself with our line and to keep current with all the latest happenings and offerings from Sakura Bloom!

We look forward to seeing you in Vegas!

Linen or Silk? We thought that decision was about as controversial as it got when it came to baby slings. This past week, however, an advertisement for Motrin has sent the blogosphere spinning. Why? For, among other things, suggesting that using a baby carrier might not be comfortable.


Here at Sakura Bloom, we obviously disagree. We pride ourselves on making baby carriers that are comfortable for mom, dad, and baby. We’re not sure what carrier the folks at Motrin were using, but want to assure them that there are many comfortable baby carriers available these days. In addition to our ring slings, there are lots of comfortable carriers available in a range of styles: pouches, mei tais, wraps, soft structured carriers, and more.

If you’re using a baby carrier and not finding it comfortable, then ask for help. One great resource is The Babywearer website which has detailed information on how to choose and use a baby carrier, including active discussion forums with members from around the world.

Babywearing International is also a wonderful resource, and they publicly posted their response to Motrin on their site as well as a detailed analysis of the ad.

For their part, Motrin has pulled the ad and issued an apology, for which we say Bravo. In the future, should anyone at Motrin need a sling for research before launching a new mom-focused ad campaign, we’d be happy to send one that we know you will find comfortable.

In the midst of all this, though, let’s not forget what’s most important: snuggling with your children… or out of a sling.

Who says slings are just for women?

Across this country and around the world, fathers carry their children too. In this Men In Slings column, we’re featuring an interview with one of our customers from Chicago–Allan with his adorably handsome son—shown here in our gorgeous, but no longer available Green Tea sling from the Artisan Collection.

How did you discover baby slings?

I discovered them through my wife. She is very proactive at finding the best parenting practices.

What experiences has carrying your child let you have that you would’ve missed out on otherwise?

Every time that I carry my son is an opportunity to develop a healthy, close relationship with him. It recently occurred to me during a walk with my wife–during which my son was napping on me–how unfortunate it is that so many parents aren’t aware of this simple, proactive choice they can make. Just today, for instance, we went for a walk along the stone wall of a riverside, which is a walkway ill-suited for strollers and too dangerous to allow a toddler to surmount. As we walked, I was able to point our two ducks swimming and negotiating the light rapids of the river, to which my son said, “I want to do that!”

Also, almost every Saturday (when its nice outside), my son will take his nap while I’m carrying him on a walk with my wife. As he sleeps, he will intermittently give me hugs and squeezes, and it makes me feel like the happiest father in the world.

Have you convinced any of your friends to use slings with their babies?

By practice and through conversation I think I have convinced several of my friends and family members that “baby-wearing” is a clearly superior alternative to strollers. Slings are particularly wonderful for infants, and I have some long-time friends who live in Texas who decided to use a sling after they stayed with us for a weekend before their child was born. I think that once you’ve been around a family who integrates baby-wearing into their everyday life, it would be difficult to rationalize not using a sling or at least some kind of baby carrier.

What is your Sakura Bloom sling of choice?

Anything double layer. I trust my wife to make the pattern choice!

Anything else you’d like to add?

Yes–using a sling has been particularly important in the formation of a healthy, deep bond between myself and my adopted son. We’re in the process of adopting a little girl and plan on using slings again when we bring our daughter home. There really is no substitute for closeness in the parent-child relationship, and using a sling makes achieving this ideal accessible and convenient.

(Our thanks to Allan and family, and congratulations on the newest member of your family. We hope she’s here with you soon!)

Saturday March 8, 2008 – Sakura Bloom hits Hollywood! This past Saturday, Entertainment Tonight’s Thea Andrews showcased the hottest baby gear among celebrity parents. Our “famous Sakura Bloom sling” was highlighted as the latest way for celebrities—and other stylish parents–to carry their babies around Hollywood. Pia Lindstrom, owner of the popular Nomi Boutique in L.A., modeled our best-selling Licorice~Slate baby sling from our silk Essential Collection. Check it out on the video below!

mom2b.jpg Starting tomorrow, Lynne and Eric from Sakura Bloom Baby Carriers will be at the Mom2B trade show in Las Vegas showing the entire SB collection!

The new Pure Collection. The cross-over Hana Collection. Our unbelievably soft Belgian linens in both solids, the Simple Collection, and two-color reversibles, the Essential Collection.

And our silks, oh, our silks. The original dupioni Silk Essential slings. Our signature Artisan slings. And, the exclusive wild silks of our Luxe Collection.

Going to the show? Be sure to stop by the Sakura Bloom booth to say hello and try on one of our slings. The world’s finest baby slings—-there’s nothing else out there like them!

We had a wonderful time at last January’s Mom2B show in L.A. (that’s us at the L.A. show above) and look forward to seeing you in Vegas!

Live in or near Ottawa? Then you simply must get yourself to Milkface Nursingwear in Westboro for the best baby slings and nursing clothing around! Over in BC or up in Newfoundland? No problem. Milkface is also an online store with some wonderful products for new mothers.

Boob nursing shirts from Sweden. Breastfeeding information and support.

Sakura Bloom baby slings including the new Hana Collection. Sling loan programs. Babywearing workshops and playgroups.

Canadian-made (and gorgeously packaged) Substance bodycare products: mineral soak, herbal sitz bath, baby body foam and more.

Milkface is an amazing resource for mothers everywhere, whether you live down the street or on the other side of the world!

Living in New York? Traveling to New York?

Find an amazing collection of baby carriers and other great baby and toddler items at MetroMinis Boutique. From Haba toys to cloth diapers to Sakura Bloom baby slings, MetroMinis has what you and your urban baby need.

Not just a great boutique, MetroMinis also holds all sorts of workshops and has a big, kid-friendly area in the back of the store. Baby yoga classes, Strollercize, parenting workshops, sling tutorials, and more!

Buy your Sakura Bloom sling in person from MetroMinis and you will be in the hands of experts!

MetroMinis; 821 Park Avenue, on the corner of 75th Street.

Its one of my favorite times: when Lynne gets creative with new color combinations! As of yesterday, we’ve got some gorgeous new slings available in our Silk and Linen Essential Collections. These are our signature two-color reversible slings, and ooh, do we have some divine combos now available!

Sophisticated, yet cuddly Flax ~ Cream. Strong, vibrant Driftwood ~ Berry. And, I’m-dreaming-of-warmer-weather Driftwood ~ Pool. All crafted from our unbelievably soft Belgian linen.

In our silks, the new gorgeous Ginger ~ Blush and Ginger ~ Bluestar for parents looking for something both a bit traditional, but also absolutely contemporary. And, Chocolate ~ Blush for all those smitten with this color combo: parents of girls and boys alike.

My favorite of the new slings is Forest ~ Spruce, perfect for winter and in colors that will flatter everyone (and their babies!). Licorice ~ Silver has instant classic written all over it, and Licorice ~ Lavender is just right for everything from jeans to a little black dress.

The brand new Sakura Bloom baby slings: all babies deserve one!


Storm ~ Lilac that is.

Our double-layer Belgian linen slings are just dreamy. The linen is super-soft from the minute you take it out of the box. Some customers (you know who you are!) have reported wearing the slings without their babies just because the linen feels so nice.

Its also super comfortable and super versatile. As ready for a spin around the park or office, as it is a quick cooking session in the kitchen.

Here we’re wearing our Storm~Lilac linen essential sling. Storm is the perfect grey; Lilac a classic pale purple. Together, they’re just irresistible!

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